Client
Shaw Mobile
Deliverables
OOH, Digital, Print, Retail
Creative
ACD / Art Director: Jake Hope
Art Director: Razia Korb
Graphic Designer: Heidi Kao
The Brief
Shaw Mobile launched in 2020 and since then has appealed to existing customers to purchase their mobile offering. The campaign goal was awareness and consideration when purchasing mobile plans.
Role
My role as a graphic designer was to take the approved look and feel of the campaign, create layouts for all the deliverables apart of the campaign, and oversee it through production.